HeyBRB
An AI automation consultancy that helps small businesses find and set up time-saving automations. A letting agent and a solicitor need different answers, so we built a page for each of 11 industries, each one covering that sector's own problems and the automations that fix them.
30+
Pages Built
11 industries
Areas Covered
3 core services
Services Listed
Shown in Google 6x more often than 90 days ago
Daily appearances in Google search results grew from around 100 a day in April 2026 to over 600 a day in July, a six-fold increase in visibility over 90 days as the industry pages took hold.
Google Search Console, 90 days to 17 July 2026
The Challenge
Where HeyBRB Started
HeyBRB offers AI workflow assessments to small businesses across multiple industries, from property managers to accountants to tradespeople. Each industry has completely different pain points and automation opportunities. A generic 'AI consulting' page wouldn't resonate with a letting agent the same way it would with a solicitor.
Our Approach
How We Built It
We built the site around industries. Each of the 11 industry pages speaks directly to that sector's specific problems: property managers drowning in tenant queries, accountants buried in document processing, tradespeople losing leads to slow quoting. Every page includes industry-specific time savings, pain points, and automation examples.
Site Architecture
A Page for Every Job and Every Area
heybrb.ai
/ (Homepage)
├── Services
├── /services/ai-workflow-assessment
├── /services/automation-implementation
└── /services/ai-tools-audit
├── Industries
├── /industries/property-management
├── /industries/accountants
├── /industries/plumbers-heating
├── /industries/builders-contractors
└── /industries/electricians-trades
└── ... +6 more
└── Static Pages
├── /tools
├── /research
├── /blog
└── /free-audit
Industry-specific pain points and ROI calculations on every page
Key Insights
What We Learned
- 1
Industry-specific pages convert 2x better than generic 'AI consulting' pages because they speak the prospect's language
- 2
Each industry page includes quantified time savings (e.g., 'Save 6-8 hrs/week' for property managers) as headline hooks
- 3
The fixed-price model (£499 assessment) is prominently displayed, removing pricing friction for small business owners
- 4
A money-back guarantee ('3+ opportunities or you don't pay') is the primary trust mechanism, replacing the need for case studies
“Our conversion rate doubled when we stopped saying 'AI for everyone' and started saying 'AI for property managers' with their specific problems and time savings.”
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