Web Build & Care
Web Design for Plumbers
Web design for plumbers that turns a 2am burst pipe into a phone call: fast emergency pages, your Gas Safe number on show, and a page for each area you cover.
Free 20 minute call with Richard, who does the work. No lock-in contracts.
- 225+
- pages built
- 2,891
- visits from Google in 90 days
- 4x
- more daily visits by quarter end
All Well Property Services, a South East London renovation firm. Google Search Console, 90 days to 17 July 2026. Read the case study
What usually goes wrong
- Emergency and planned work share one page, so the person with water through the ceiling reads about bathroom refits.
- The Gas Safe logo is there but your number is not, so a customer cannot check you on the Gas Safe Register.
- Boiler repairs, leaks, blocked drains and bathroom fitting are a bulleted list, not pages Google can show for each search.
- The out-of-hours number is the office line, and it goes to voicemail at night.
- The site says you cover South London, so a search in Bexleyheath or Sutton finds the plumber who named the town.
- Photos of a stock bathroom instead of the ones you fitted.
What we build instead
- An emergency page for burst pipes, leaks and no hot water, with the call button first and your hours stated plainly.
- Your Gas Safe registration number on every page that covers gas work, so a customer can check it before they call.
- A page each for boiler repair, boiler installation, leak detection, blocked drains and bathroom fitting, if you do them.
- A page for each area you want work in, naming the postcodes you reach.
- Photos of bathrooms, boilers and jobs you finished, with your Google reviews beside them.
- One inbox for every form, and a count of every tap on your call and WhatsApp buttons, with the page it came from.
Built for a customer who needs you now
We cannot show you a plumbing site of ours yet. The closest is JL Mobile Tyres, a 24/7 tyre fitter whose customers ring from the roadside: a call button first on every page, a call bar that stays on screen, and 16 town pages saying which postcodes they reach. An emergency plumbing site works the same way.
Read the JL Mobile Tyres case study
What a website for plumbers costs
Our websites start from the price shown here, quoted as a fixed price after a short call.
That is more than a template site. The difference is the parts a template leaves out: an emergency page that works on a phone at night, a page for each job and area, your registration number where customers look for it, and someone to add a page when you start a new kind of work.
Websites from
£2,500 one-off
Then care from £100 a month.
What a plumbing website needs
Most plumbing searches are one of two kinds. Someone with water coming through the ceiling wants a number now. Someone planning a new bathroom or boiler wants to compare you with two other firms. One page cannot serve both.
So the emergency page leads with the phone number, your hours and the areas you can reach quickly. The planned work pages lead with photos of finished jobs, what a typical job involves and your reviews.
Gas Safe and WaterSafe on a plumber's website
Anyone doing gas work in Great Britain must be on the Gas Safe Register, and customers can check an engineer's number on the register's own website. Show the number, not just the logo.
If you belong to an approved plumber scheme listed by WaterSafe, name it. Customers and landlords use WaterSafe to find plumbers whose work meets the water regulations.
Questions plumbers ask us
- How much does a website for a plumber cost?
- Template sites start at a few hundred pounds. A site with an emergency page, a page for each job and area, written for you and looked after each month, costs more. Ours start from the price on this page and are quoted after a short call.
- Should emergency plumbing have its own page?
- Yes. Someone with a leak wants a number and an arrival time, not your bathroom gallery. A separate page lets you lead with that, and lets Google show it for the urgent searches.
- Can customers book a boiler service online?
- If you want them to. We can add a booking form that sends the request to your inbox with the date they want, or keep it to calls and WhatsApp if you would rather talk first.
Want to know what your site is costing you in missed work?
Book a free callMore questions we get from plumbers
- Should I put prices on my plumbing website?
- Put a price where the job is the same every time, like a boiler service. Where the price depends on what you find, say how you quote and whether there is a call-out charge. Customers ring the plumber who is clear about it.
- Do I need separate pages for heating and plumbing?
- If you do both, yes. Boiler and heating searches are different from leak and drain searches, and a customer looking for a heating engineer expects to see gas work and your Gas Safe number.
- What photos should a plumber put on their website?
- Your own: finished bathrooms, boiler installs with tidy pipework, your van. Stock photos make every plumber look the same, and customers can tell.
Web design for other sectors
All web design sectors or read about how we build and look after sites. Already getting enquiries and want more of them? See SEO for plumbers.
Need a website that works for a plumber?
Book a free call and we will tell you what your current site is getting wrong.